May 16, 2024
STREAM X TALON ANNOUNCE NEW PARTNERSHIP
Talon Esports Partners with Stream to Revolutionize Content Engagement
HONG KONG - MAY 16th 2024 – TALON, the premier esports organization in Asia, is thrilled to announce its strategic partnership with Stream, the innovative open platform bringing live, interactive experiences to enrich the impact of existing digital content. This collaboration aims to leverage TALON’s extensive network of KOLs and players to drive the growth and adoption of the Stream platform among millions of fans worldwide.
Stream’s unique browser extension will enhance digital content by introducing interactive features such as mini-games, live quizzes, and trivia, creating an engaging and rewarding experience for audiences. This partnership will see TALON spearheading marketing campaigns to showcase the benefits of Stream to its vast and dedicated fanbase and serving in advisory capacity leveraging its wealth of experience working with content creators and pro players.
TALON’s content creators and professional players will play a pivotal role in Stream, demonstrating how the platform can elevate content engagement, improve retention and offer new monetization opportunities for streamers. By integrating Stream into their content, TALON’s influencers will highlight the platform's ability to reward viewer engagement, fostering a more interactive and connected community.
"TALON is always looking for innovative ways to enhance the experience of our fans and players," said Sean Zhang, CEO of TALON. "Our partnership with Stream aligns perfectly with our vision of pushing the boundaries of digital content engagement. We are excited to help grow the Stream platform and provide our audience with new and rewarding interactive experiences."
"We are thrilled to have TALON, a leader in the esports industry, join Animoca Brands and others as a founding partner for Stream" said Alan Lau, Chief Business Officer of Animoca Brands. “TALON will help Stream reach new heights by connecting with TALON's passionate fanbase and world-class creators. We are confident that the Stream ecosystem will transform how audiences interact with digital content and how creators can monetize their engagement."
About TALON
TALON is a leading esports and gaming lifestyle platform headquartered in Hong Kong. The brand was established in 2017 and currently operates ten esports titles across the Asia Pacific region including in Thailand, Taiwan, the Philippines, Indonesia and South Korea. TALON has won over 30 championship titles as an organisation, and is represented as a premier team in top esports titles including League of Legends, VALORANT, Dota 2, Rainbow 6 Siege, PUBGM and Arena of Valor.
Since 2021, TALON has been an active participant in the web3 space by playtesting the best web3 games in the market and providing advisory services for infrastructure projects and games alike. TALON’s vision is to partner with premier games in the web3 space and help them reach a diverse, global audience of players.
About Stream
Stream is a pioneering project that aims to enrich engagement between creators and their communities by enhancing existing one-way content experiences with organic, interactive experience. It expands creators’ engagement funnel while incentivizing audience attention, creativity, and content creation. With backing from Animoca Brands and key partnerships with leading esports organisations TALON and Veloce Esports and adtech pioneer Azarus, Stream is set to elevate the streaming economy.
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